Modavia Productions Announces Line-up for Fashion Week (September 9-16, 2010)

Press Release - Modavia Fashion Week 2010 line-up announced

FOR IMMEDIATE RELEASE

Modavia Productions Announces Line-up for Fashion Week (September 9-16, 2010)

July 30, 2010 – Modavia Productions, the fashion show production division of Modavia Fashion Marketing, today announced the line-up of designers participating in the Modavia Fashion Week 2010 event. This week of fashion shows will feature a preview of the new Fall collections from some of SL's very best labels. Fashion Week 2010 is sponsored by LeLutka and supported by media partners Deja Vu International Magazine and Wilder Public Relations. As in previous years the event will also be supported by treet.tv.

Fashion houses confirmed for Modavia Fashion Week 2010 are:

A la Folie, Angel Dessous, Anubis Style, Baiastice, B! Fashion, Bliss Couture, Boudoir, Casa del Shai, Chantkare, CheerNo, [dekade.], Dojo, Eshi Otawara, Gabriel, Gasqhe, Gems & Kisses, House of Fox, Indyra Originals, Kunglers, L'Abel, LeeZu!, MEB, Miamai, Modern Gypsy, Muism, My Precious, Niven Collection, Orage Creations, Paper Couture, Phoenix Rising, Ricielli, SHIKI, Sonatta Morales, Son!a, Violator

This is the second Fashion Week produced by Modavia and, as in 2009, will be held in conjunction with the Mercedes-Benz Fashion Week taking place in New York City at the same time. The event last year, set in Bryant Park SL, was well attended and attracted an unprecedented level of media coverage.

A broad range of men’s and women’s fashion designs including couture, formal, casual, and lingerie will be showcased. Shows will begin on September 9 and run through September 16. A total of 35 designers will be represented in Modavia Fashion Week 2010 in 4 to 5 shows daily, beginning at noon SLT at a new Modavia owned, purpose built multi-sim venue. In addition to the fashion shows, participating designers will have on-site boutiques selling the designs seen in their shows, and there will be exclusive gifts offered to attendees by many of the designers and sponsors.

www.modaviafashionmarketing.com/fashionweek.html

About Modavia Productions

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Modavia Productions is a full service fashion production company offering clients unprecedented event production, photo shoot coordination, model casting, and marketing services.

About Modavia Fashion Marketing 

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Modavia Fashion Marketing operates within the virtual world of Second Life (tm). Modavia is the parent company of the Modavia Fashion Directory - The FIRST, SL Guide to the Who's Who of Top Fashion in Second Life, featuring the famous Modavia Supermodels and Master Photographers. Modavia Fashion Marketing sponsors the Fashion Photographer of the Year award with cash prizes in excess of L$100,000, awarded to the most distinguished fashion portfolio created during the year. Modavia also sponsors the Designer Wardrobe Giveaway which is the biggest couture prize in SL, with over 95 current season outfits going to 2 lucky subscribers during each contest cycle. Through its various pursuits Modavia endeavors to develop products and services that celebrate the best of fashion design, fashion modeling and fashion photography in Second Life.

Second Life(tm) is a registered trademark of Linden Labs, Inc. To find out more about Second Life please visit www.SecondLife.com.

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For additional information, contact:

Dahlia Joubert

Manager, Modavia Productions

Poptart Lilliehook

CEO, Modavia Fashion Marketing

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Image by Di Hoorenbeek